Marketing Manager

Our Client
Our client, an alcoholic beverage distribution company, seeks to employ a marketing manager.

Key responsibilities;

• Lead the development and execution of integrated marketing strategies for luxury wine and spirits brands in Nigeria.
  
• Own brand P&L, manage marketing budgets, ROI tracking, and forecast marketing spend.
  
• Design and manage digital, in-store, and event marketing campaigns to elevate brand visibility, presence, and consumer engagement.
  
• Build and maintain relationships with brand principals and insight partners.
  
• Conduct market research, track consumer behavior, monitor competitor activity, and provide actionable insights.
  
• Collaborate with Sales and Events teams for high-impact activations, trade promotions, and customer training.
  
• Manage public relations, influencer collaborations, and premium events (e.g., tastings, product launches).
  
• Ensure strict adherence to regulatory requirements (notably NAFDAC & labeling regulations).
  
  

Requirements

• Minimum of 5–7 years’ experience in marketing within the premium beverage/FMCG industry.
  
• Bachelor’s degree in Marketing, Business, or related field (postgraduate qualification preferred).
  
• Hands-on experience with global wine/spirits brands and use of marketing analytics tools.
  
• Excellent communication and project management skills; ability to work under pressure.