Marketing Director

Job Scope

The Marketing Director oversees and creates successful marketing and communication strategies including events; sponsorships; website, social media and print marketing and advertising; and public relations.

Main Duties and Responsibilities, Include but are not limited to:

· Responsible for the development and execution of a strategic and results-oriented marketing and communications plan.

· Implement marketing research, brand awareness and customer survey programs.

· Analyze and formulate data into effective marketing strategies.

· Integrate new technologies into effective marketing strategies.

· Prepare annual marketing budget. Control spending through fiscal conservatism, staffing assessments and cost analysis.

• Define and develop the sales and business strategy, clearly aiming to increase market penetration and market share.
  
• Analyze and navigate the current and evolving market conditions and develop yearly sales forecasts, and growth targets.
  

· Create and maintain current and accurate marketing materials.

· Create and maintain a positive image in the community via public relations opportunities, facilitating positive relationships with the media.

· Provide guidance and leadership for marketing staff, including setting performance goals and work assignments on a day-to-day basis.

Requirements

Qualifications & Skills

· Excellent Leadership, Analytical, and Interpersonal skills.

· Excellent verbal and written communications skills.

· Attention to details.

Minimum Requirements

· BA, Masters in Marketing, Business or any related field.

· 10+ years experience in Marketing in a managerial role.

· Marketing and Digital Marketing experience.

· Retail Industry experience.

· Fluency in English and Arabic.