Job description
- Develop and execute marketing plans and campaigns to achieve business objectives.
- Conduct market research to identify trends, customer needs, and competitive landscape.
- Create and manage content for various marketing channels, including social media, email, and the company website.
- Collaborate with cross-functional teams to ensure cohesive messaging and branding.
- Measure success and failure in a timely matter to identify next actions for marketing campaigns.
- Manage relationships with external vendors and agencies.
- Stay updated on industry trends and best practices.
- Bachelor’s degree in Marketing, Business Administration, Communication Arts or a related field.
- 3+ years of experience working in marketing or a related role.
- Strong understanding of digital marketing tools and technique.
- Proficient in Adobe Photoshop and other graphic design software.
- Demonstrated aptitude to think creatively and analytically within a problem-solving setting.
- Experience in an insurance environment is advantageous.
Skills
- Digital Marketing Proficiency: Understanding of digital marketing strategies, including SEO, SEM, email marketing, and social media marketing.
- Project management: Abitlity to manage multiple projects simultaneously, ensuring timely delivery and adherence to deadlines.
- Analytical: Proficiency in analyzing data and identifying new opportunities and features that can enhance e-commerce traffic, sales, and customer satisfaction.
- Creativity: Innovative thinking to develop unique marketing strategies and campaign
- Graphic Design: Proficiency in graphic design software (e.g. Adobe photoshop) to create visual content
- Technical: Familiarity with MarTech tools (e.g.Insider) , CRM systems, and analytics platforms (e.g. Google Analytics).
- Communication: Exceptional abilities in both written and verbal communication (both in Thai and English) as well as interpersonal aptitude.