Trade Marketing Specialist(Food Service)

Principal Function· Trade Promotion Management – Responsible for marketing promotions and trade activation activities.· Sales Marketing Support – Support Food Service sales growth and business development through effective marketing initiatives.· Marketing Activities Improvement – Evaluate campaign and event performance to improve effectiveness and drive demand.Key Responsibilities & AuthoritiesA. Trade Promotion Management· Plan and coordinate promotional calendars and events to drive sales during peak seasons and marketing campaigns.· Manage POP and premium items, including ordering, delivery scheduling, receiving, quality inspection, issuance, and inventory control across warehouses and store rooms.B. Sales Marketing Support· Prepare and coordinate sales materials such as product catalogues, leaflets, presentation slides, POSM materials, and sales kits.· Support customer loyalty programmes, monitor campaign progress, and coordinate reward fulfilment.· Develop sales kits and product application materials to support Food Service sales activities.C. Marketing Activities Improvement· Monitor campaign progress against objectives, timelines, and KPIs.· Evaluate campaign and event performance, including participation, customer engagement, lead generation, and sales impact.· Collect and analyse customer feedback and post-event insights.· Evaluate the effectiveness of promotional activities and marketing materials.· Prepare post-event reports and management presentations.· Identify strengths, gaps, and improvement opportunities.· Recommend improvement plans for future campaigns and activities.· Coordinate with internal and external stakeholders on review and follow-up actions.D. Other Responsibilities· Perform daily work activities either on-site, in the office, or from home as required.· Comply with Management Systems (QMS, EMS, OHS, FSSC/HACCP, HALAL).· Perform any other duties assigned by the superior from time to time.RequirementsJob Requirements· Candidate must possess a Bachelor's Degree or equivalent in Marketing, Food & Beverage Services Management, Hospitality, Tourism, Hotel Management, or a related discipline.· Preferably with at least one (1) to two (2) years of relevant working experience.· Preferably at Executive level, specializing in Sales, Marketing, or a related field.· Good command of English and Bahasa Malaysia, both written and spoken.· Willing to travel(locally)Principal Function· Trade Promotion Management – Responsible for marketing promotions and trade activation activities.· Sales Marketing Support – Support Food Service sales growth and business development through effective marketing initiatives.· Marketing Activities Improvement – Evaluate campaign and event performance to improve effectiveness and drive demand.Key Responsibilities & AuthoritiesA. Trade Promotion Management· Plan and coordinate promotional calendars and events to drive sales during peak seasons and marketing campaigns.· Manage POP and premium items, including ordering, delivery scheduling, receiving, quality inspection, issuance, and inventory control across warehouses and store rooms.B. Sales Marketing Support· Prepare and coordinate sales materials such as product catalogues, leaflets, presentation slides, POSM materials, and sales kits.· Support customer loyalty programmes, monitor campaign progress, and coordinate reward fulfilment.· Develop sales kits and product application materials to support Food Service sales activities.C. Marketing Activities Improvement· Monitor campaign progress against objectives, timelines, and KPIs.· Evaluate campaign and event performance, including participation, customer engagement, lead generation, and sales impact.· Collect and analyse customer feedback and post-event insights.· Evaluate the effectiveness of promotional activities and marketing materials.· Prepare post-event reports and management presentations.· Identify strengths, gaps, and improvement opportunities.· Recommend improvement plans for future campaigns and activities.· Coordinate with internal and external stakeholders on review and follow-up actions.D. Other Responsibilities· Perform daily work activities either on-site, in the office, or from home as required.· Comply with Management Systems (QMS, EMS, OHS, FSSC/HACCP, HALAL).· Perform any other duties assigned by the superior from time to time.

Principal Function

Principal FunctionPrincipal FunctionPrincipal FunctionPrincipal FunctionPrincipal Function

· Trade Promotion Management – Responsible for marketing promotions and trade activation activities.

···Trade Promotion Management – Responsible for marketing promotions and trade activation activities.Trade Promotion Management – Responsible for marketing promotions and trade activation activities.

· Sales Marketing Support – Support Food Service sales growth and business development through effective marketing initiatives.

···Sales Marketing Support – Support Food Service sales growth and business development through effective marketing initiatives.Sales Marketing Support – Support Food Service sales growth and business development through effective marketing initiatives.

· Marketing Activities Improvement – Evaluate campaign and event performance to improve effectiveness and drive demand.

···Marketing Activities Improvement – Evaluate campaign and event performance to improve effectiveness and drive demand.Marketing Activities Improvement – Evaluate campaign and event performance to improve effectiveness and drive demand.

Key Responsibilities & Authorities

Key Responsibilities & AuthoritiesKey Responsibilities & AuthoritiesKey Responsibilities & AuthoritiesKey Responsibilities & AuthoritiesKey Responsibilities & Authorities

A. Trade Promotion Management

A. Trade Promotion ManagementA. Trade Promotion ManagementA. Trade Promotion ManagementA. Trade Promotion ManagementA. Trade Promotion Management

· Plan and coordinate promotional calendars and events to drive sales during peak seasons and marketing campaigns.

···Plan and coordinate promotional calendars and events to drive sales during peak seasons and marketing campaigns.Plan and coordinate promotional calendars and events to drive sales during peak seasons and marketing campaigns.

· Manage POP and premium items, including ordering, delivery scheduling, receiving, quality inspection, issuance, and inventory control across warehouses and store rooms.

···Manage POP and premium items, including ordering, delivery scheduling, receiving, quality inspection, issuance, and inventory control across warehouses and store rooms.Manage POP and premium items, including ordering, delivery scheduling, receiving, quality inspection, issuance, and inventory control across warehouses and store rooms.

B. Sales Marketing Support

B. Sales Marketing SupportB. Sales Marketing SupportB. Sales Marketing SupportB. Sales Marketing SupportB. Sales Marketing Support

· Prepare and coordinate sales materials such as product catalogues, leaflets, presentation slides, POSM materials, and sales kits.

···Prepare and coordinate sales materials such as product catalogues, leaflets, presentation slides, POSM materials, and sales kits.Prepare and coordinate sales materials such as product catalogues, leaflets, presentation slides, POSM materials, and sales kits.

· Support customer loyalty programmes, monitor campaign progress, and coordinate reward fulfilment.

···Support customer loyalty programmes, monitor campaign progress, and coordinate reward fulfilment.Support customer loyalty programmes, monitor campaign progress, and coordinate reward fulfilment.

· Develop sales kits and product application materials to support Food Service sales activities.

···Develop sales kits and product application materials to support Food Service sales activities.Develop sales kits and product application materials to support Food Service sales activities.

C. Marketing Activities Improvement

C. Marketing Activities ImprovementC. Marketing Activities ImprovementC. Marketing Activities ImprovementC. Marketing Activities ImprovementC. Marketing Activities Improvement

· Monitor campaign progress against objectives, timelines, and KPIs.

···Monitor campaign progress against objectives, timelines, and KPIs.Monitor campaign progress against objectives, timelines, and KPIs.

· Evaluate campaign and event performance, including participation, customer engagement, lead generation, and sales impact.

···Evaluate campaign and event performance, including participation, customer engagement, lead generation, and sales impact.Evaluate campaign and event performance, including participation, customer engagement, lead generation, and sales impact.

· Collect and analyse customer feedback and post-event insights.

···Collect and analyse customer feedback and post-event insights.Collect and analyse customer feedback and post-event insights.

· Evaluate the effectiveness of promotional activities and marketing materials.

···Evaluate the effectiveness of promotional activities and marketing materials.Evaluate the effectiveness of promotional activities and marketing materials.

· Prepare post-event reports and management presentations.

···Prepare post-event reports and management presentations.Prepare post-event reports and management presentations.

· Identify strengths, gaps, and improvement opportunities.

···Identify strengths, gaps, and improvement opportunities.Identify strengths, gaps, and improvement opportunities.

· Recommend improvement plans for future campaigns and activities.

···Recommend improvement plans for future campaigns and activities.Recommend improvement plans for future campaigns and activities.

· Coordinate with internal and external stakeholders on review and follow-up actions.

···Coordinate with internal and external stakeholders on review and follow-up actions.Coordinate with internal and external stakeholders on review and follow-up actions.

D. Other Responsibilities

D. Other ResponsibilitiesD. Other ResponsibilitiesD. Other ResponsibilitiesD. Other ResponsibilitiesD. Other Responsibilities

· Perform daily work activities either on-site, in the office, or from home as required.

···Perform daily work activities either on-site, in the office, or from home as required.Perform daily work activities either on-site, in the office, or from home as required.

· Comply with Management Systems (QMS, EMS, OHS, FSSC/HACCP, HALAL).

···Comply with Management Systems (QMS, EMS, OHS, FSSC/HACCP, HALAL).Comply with Management Systems (QMS, EMS, OHS, FSSC/HACCP, HALAL).

· Perform any other duties assigned by the superior from time to time.

···Perform any other duties assigned by the superior from time to time.Perform any other duties assigned by the superior from time to time.