PPC Specialist (Praha, CZ)

Your main responsibilities:

-Manage paid campaigns (PPC, price comparison sites).

-Invest in paid channels according exactly to the budget.

-Manage and optimize paid app download campaigns to maximize ROI and user acquisition.

-Collaborate with Google and other external partners to continuously optimize campaigns and adopt best practices.

-Ensure the accuracy and optimization of product feeds for Google Shopping, dynamic remarketing, and other feed-based advertising channels.

-Collaborate with Tech and Commerce teams to troubleshoot feed issues and improve data quality.

-Support the development of internal tools and scripts to automate campaign management and reporting processes.

-Identify opportunities to improve efficiency through new technologies, tools, or integrations - demonstrate curiosity towards AI.

-Participate in co-marketing initiatives or pilot programs to gain early access to new advertising solutions.

-Share knowledge and best practices with the broader team to foster a culture of learning and improvement.

This is the right job for you if:

-Are fluent in English (min. C1 level).

-Are good at problem-solving and critical thinking (challenging current status quo and best practices).

-Have strong communication skills (verbal & written).

-Have experience with the tools: Google Ads, Seznam, Microsoft Bing (PPC channels), Heureka, Zboží (price comparison sites), Looker studio (reporting), Google Ads editor (campaign creation).

-Have experience in budgeting and forecasting.

-Have data driven mindset with a continuous improvement approach.

What we offer:

- Flexible working hours in a hybrid model (4/1) - our hours can start between 7:00 a.m. and 10:00 a.m. We also have 30 days of occasional remote work.

- Annual bonus based on your annual performance and company results.

- Well-located offices (with e.g. fully equipped kitchens, bicycle parking, terraces full of greenery) and excellent work tools (e.g., raised desks, ergonomic chairs, interactive conference rooms).

- A wide selection of fringe benefits in a cafeteria plan - you choose what you like (e.g. medical, sports or lunch packages, insurance, purchase vouchers).

- English classes that we pay for related to the specific nature of your job.

- A training budget, inter-team tourism and an internal learning platform where you will find multiple trainings.

- An additional day off for volunteering, which you can use alone, with a team, or with a larger group of people connected by a common goal.

- Social events for Allegro people - Spin Kilometers, Family Day, Fat Thursday, and many other occasions we enjoy.

And that's just the beginning! You can read more about the benefitshere.

#goodtobehere means that:

- You will shape the future of e-commerce - creating innovative, pioneering solutions that set new market standards. We have over 21 million active buyers across 6 countries and collaborate with more than 164k Partners.

- You will join a team you can always count on - we have on board top-class specialists who have sharing knowledge, experience, and best practices in their DNA. Want to get to know them better? Listen to theAllegro Podcast.

- You will be part of a team that always aims to stay one step ahead of the market - we act quickly, dynamically, and at the highest level, because only then we can genuinely shape the future of e-commerce.

- You will build your own development path - with access to diverse business areas, large-scale international projects, internal mobility, inter-team tourism, and regular feedback from your manager, you will drive your growth.

- You will see that mistakes are opportunities to learn - we believe that no matter how well we execute, we can always get better.

Send us your CV and… see you at Allegro!