MARKETING SPECIALIST, CREATIVE PRODUCTION
Job description
Are you someone who thrives on helping others succeed, enjoys making an impact, and takes pride in guiding customers to the right solutions for their projects? If you’re also naturally curious and eager to keep learning, consider starting or growing your career with us at The Home Depot.
Position Overview:The Home Depot Canada’s Creative & Production team is looking for a Marketing Specialist, Creative Production, to help engage our customers through storytelling and strategic content creation.
As part of this highly collaborative team, the Marketing Specialist, Creative Production will be responsible for supporting the development of creative across Owned & Paid Media for The Home Depot Canada. Reporting to the Marketing Lead, Creative Production, you will partner on the project management and development of content to ensure flawless execution from end-to-end. This successful candidate is a creative, organized and results-driven individual who can easily pivot between competing priorities and always hit a deadline.
Key Responsibilities:
Project Management
Develop production schedules, lead review processes and organize approvals
Curate product lists and organize transports for commercial shoots
Manage workflow between the creative agencies and marketing, negotiating trade-offs and problem solving along the way
Creative Development
Collaborate with creative agencies and internal teams on ideation and development of campaign creative (video, photography, audio etc.)
Participate in creative briefings and reviews with internal teams and external agency partners – collaborating with Marketing, Digital Production, Public Relations, Social, Merchandising and more
Attend video & photo shoots, actively participating in casting, wardrobe, pre- and post-production reviews
Contribute to content development efforts including but not limited to minor copywriting, mobile video or photography captures etc.
Asset Delivery & Ownership
Facilitate creative integration across owned channels and share creative assets across teams
Maintain a “One Home Depot” mentality; understand the key drivers for effective creative across our business and the synergies that can help drive efficiencies
Competencies:
Strong project management and organizational skills; works well in ambiguity
Teamwork, strong customer service and an ability to build relationships across all levels
Ability to work independently in a dynamic environment with tight deadlines
Experience with video and/or photo production (pre & post) as well as knowledge of digital and social creative best-practices and channels
Strong creative communication skills, resourceful, organized, and detail-oriented
Skills:
Experience in marketing, advertising, production, project management, content creation, photography, or videography
Strong creative communication skills, resourceful, organized and detail oriented
Proficient in PowerPoint, Word, and Excel.
Proficient in Adobe suite and/or other creative development tools
Experience working with data asset management systems (ex. Aprimo)
Experience copywriting and video editing for social media considered an asset
Direct Manager/Direct Reports:
• Reports to the Marketing Lead, Creative Production.
Travel Requirements:
• Occasional travel for video and photo shoots.
Physical Requirements:
• Ability to participate in casting, wardrobe, and post-production reviews.
• Ability to be on-set with anticipated longer periods of standing as sometimes necessary.
Working Conditions:
• Office (Mon-to Fri), occasional on-site at commercial shoots or in-store for filming.
Minimum Education:
• Relevant degree or equivalent experience.
Minimum Years of Work Experience:
• 2-3 years of relevant work experience.
Minimum Leadership Experience:
• N/A
Certifications:
• Valid Driver’s License and access to a car considered an asset.
Other Requirements/Assets:
• N/A