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Marketing Specialist
Job description
We are seeking a creative and detail‑oriented Marketing Specialist to support the planning, execution, and optimization of marketing initiatives for PR, events, and brand communication projects. The ideal candidate will possess strong analytical skills, a passion for storytelling, and the ability to create compelling content that enhances brand visibility across multiple platforms.
We are seeking a creative and detail‑oriented Marketing Specialist to support the planning, execution, and optimization of marketing initiatives for PR, events, and brand communication projects. The ideal candidate will possess strong analytical skills, a passion for storytelling, and the ability to create compelling content that enhances brand visibility across multiple platforms.We are seeking a creative and detail‑oriented Marketing Specialist to support the planning, execution, and optimization of marketing initiatives for PR, events, and brand communication projects. The ideal candidate will possess strong analytical skills, a passion for storytelling, and the ability to create compelling content that enhances brand visibility across multiple platforms.Marketing SpecialistKey Responsibilities
Key ResponsibilitiesKey ResponsibilitiesKey Responsibilities· Assist in developing and implementing marketing strategies aligned with business and client objectives.
···Assist in developing and implementing marketing strategies aligned with business and client objectives.Assist in developing and implementing marketing strategies aligned with business and client objectives.· Support the planning and execution of integrated marketing campaigns for events, PR activations, and brand initiatives.
···Support the planning and execution of integrated marketing campaigns for events, PR activations, and brand initiatives.Support the planning and execution of integrated marketing campaigns for events, PR activations, and brand initiatives.· Conduct market research to identify trends, competitor activities, and opportunities for brand growth.
···Conduct market research to identify trends, competitor activities, and opportunities for brand growth.Conduct market research to identify trends, competitor activities, and opportunities for brand growth.· Produce engaging content for social media, websites, email campaigns, and promotional materials.
···Produce engaging content for social media, websites, email campaigns, and promotional materials.Produce engaging content for social media, websites, email campaigns, and promotional materials.· Manage and grow social media channels, ensuring consistent brand voice and performance tracking.
···Manage and grow social media channels, ensuring consistent brand voice and performance tracking.Manage and grow social media channels, ensuring consistent brand voice and performance tracking.· Support the creation of marketing collateral including brochures, presentations, event materials, and newsletters.
···Support the creation of marketing collateral including brochures, presentations, event materials, and newsletters.Support the creation of marketing collateral including brochures, presentations, event materials, and newsletters.· Monitor campaign performance using analytics tools and prepare regular reporting on KPIs.
···Monitor campaign performance using analytics tools and prepare regular reporting on KPIs.Monitor campaign performance using analytics tools and prepare regular reporting on KPIs.· Suggest optimization opportunities to enhance ROI and engagement.
···Suggest optimization opportunities to enhance ROI and engagement.Suggest optimization opportunities to enhance ROI and engagement.· Collaborate with internal teams to ensure marketing deliverables meet project timelines and quality standards.
···Collaborate with internal teams to ensure marketing deliverables meet project timelines and quality standards.Collaborate with internal teams to ensure marketing deliverables meet project timelines and quality standards.· Assist with promotional plans for events, press launches, and client activations.
···Assist with promotional plans for events, press launches, and client activations.Assist with promotional plans for events, press launches, and client activations.· Coordinate with media partners, influencers, and suppliers to support campaign goals.
···Coordinate with media partners, influencers, and suppliers to support campaign goals.Coordinate with media partners, influencers, and suppliers to support campaign goals.· Support onsite event marketing activities including branding, photography coordination, and live social posting.
···Support onsite event marketing activities including branding, photography coordination, and live social posting.Support onsite event marketing activities including branding, photography coordination, and live social posting.· Maintain marketing calendars, timelines, and asset libraries.
···Maintain marketing calendars, timelines, and asset libraries.Maintain marketing calendars, timelines, and asset libraries.· Coordinate with external vendors including designers, printers, and digital agencies.
···Coordinate with external vendors including designers, printers, and digital agencies.Coordinate with external vendors including designers, printers, and digital agencies.· Ensure brand guidelines are consistently followed across all communications.
···Ensure brand guidelines are consistently followed across all communications.Ensure brand guidelines are consistently followed across all communications.