Digital Content Specialist (Automotive Industry)

Join a high-growth, homegrown Malaysian powerhouse in the mobility sector. We are looking for a Creative Architect to serve as the digital voice of our brand. This isn't just a "posting" role—you will be the strategic storyteller responsible for planning and managing high-impact campaigns that drive real business growth. Key Responsibilities:1. Content Creation & Copywriting· Develop clear, engaging, and persuasive content for:· Social media platforms· Websites and landing pages· Blogs and articles· Email marketing campaigns· Digital advertisements· Ensure all content aligns with brand voice, tone, and guidelines.· Adapt messaging to suit different products, target audiences, and digital channels.· Apply storytelling principles to produce compelling and conversion-driven content. 2. Digital Campaign Management· Plan, execute, and manage integrated digital marketing campaigns aligned with business objectives.· Collaborate with internal teams to ensure timely and effective campaign roll outs.· Monitor campaign performance and optimize content to improve engagement and ROI.· Conduct social listening to identify trends, audience sentiment, and opportunities. 3. Strategy, Analytics & Optimization· Develop data-driven content and campaign strategies.· Track, analyze, and report campaign performance using tools such as Google Analytics and social media insights.· Translate data into actionable insights and continuous improvement plans.· Stay updated with digital marketing trends, tools, and best practices to maintain competitiveness RequirementsRequirements:· Bachelor’s Degree in Marketing, Communications, Journalism, or a related field.· Minimum 2–3 years of relevant experience in Digital Marketing, Content Strategy, Copywriting or content creation · Candidates with 5 years or more of working experience may be considered for a Senior level.· Strong writing, editing, and verbal communication skills with solid knowledge of SEO, Google Analytics, and social media platforms; able to think creatively while executing strategically, maintain high attention to detail, meet deadlines, and work independently or collaboratively in a fast-paced environment. Proficient in Bahasa Malaysia and English; Mandarin-speaking ability is a plus.Join a high-growth, homegrown Malaysian powerhouse in the mobility sector. We are looking for a Creative Architect to serve as the digital voice of our brand. This isn't just a "posting" role—you will be the strategic storyteller responsible for planning and managing high-impact campaigns that drive real business growth. Key Responsibilities:1. Content Creation & Copywriting· Develop clear, engaging, and persuasive content for:· Social media platforms· Websites and landing pages· Blogs and articles· Email marketing campaigns· Digital advertisements· Ensure all content aligns with brand voice, tone, and guidelines.· Adapt messaging to suit different products, target audiences, and digital channels.· Apply storytelling principles to produce compelling and conversion-driven content. 2. Digital Campaign Management· Plan, execute, and manage integrated digital marketing campaigns aligned with business objectives.· Collaborate with internal teams to ensure timely and effective campaign roll outs.· Monitor campaign performance and optimize content to improve engagement and ROI.· Conduct social listening to identify trends, audience sentiment, and opportunities. 3. Strategy, Analytics & Optimization· Develop data-driven content and campaign strategies.· Track, analyze, and report campaign performance using tools such as Google Analytics and social media insights.· Translate data into actionable insights and continuous improvement plans.· Stay updated with digital marketing trends, tools, and best practices to maintain competitiveness

Join a high-growth, homegrown Malaysian powerhouse in the mobility sector. We are looking for a Creative Architect to serve as the digital voice of our brand. This isn't just a "posting" role—you will be the strategic storyteller responsible for planning and managing high-impact campaigns that drive real business growth.

Join a high-growth, homegrown Malaysian powerhouse in the mobility sector. We are looking for a Creative Architect to serve as the digital voice of our brand. This isn't just a "posting" role—you will be the strategic storyteller responsible for planning and managing high-impact campaigns that drive real business growth.Join a high-growth, homegrown Malaysian powerhouse in the mobility sectorJoin a high-growth, homegrown Malaysian powerhouse in the mobility sectorJoin a high-growth, homegrown Malaysian powerhouse in the mobility sector..We are looking for aWe are looking for aWe are looking for aCreative ArchitectCreative ArchitectCreative ArchitectCreative Architectto serve as the digital voice of our brandto serve as the digital voice of our brandto serve as the digital voice of our brand..This isn't just a "posting" role—you will be the strategic storyteller responsible for planning and managing high-impact campaigns that drive real business growthThis isn't just a "posting" role—you will be the strategic storyteller responsible for planning and managing high-impact campaigns that drive real business growthThis isn't just a "posting" role—you will be the strategic storyteller responsible for planning and managing high-impact campaigns that drive real business growth..

Key Responsibilities:

Key Responsibilities:Key Responsibilities:Key Responsibilities:Key Responsibilities:

1. Content Creation & Copywriting

1. Content Creation & Copywriting1. Content Creation & Copywriting1. Content Creation & Copywriting

· Develop clear, engaging, and persuasive content for:

····Develop clear, engaging, and persuasive content for:Develop clear, engaging, and persuasive content for:Develop clear, engaging, and persuasive content for:

· Social media platforms

····Social media platformsSocial media platformsSocial media platforms

· Websites and landing pages

····Websites and landing pagesWebsites and landing pagesWebsites and landing pages

· Blogs and articles

····Blogs and articlesBlogs and articlesBlogs and articles

· Email marketing campaigns

····Email marketing campaignsEmail marketing campaignsEmail marketing campaigns

· Digital advertisements

····Digital advertisementsDigital advertisementsDigital advertisements

· Ensure all content aligns with brand voice, tone, and guidelines.

····Ensure all content aligns with brand voice, tone, and guidelines.Ensure all content aligns with brand voice, tone, and guidelines.Ensure all content aligns with brand voice, tone, and guidelines.

· Adapt messaging to suit different products, target audiences, and digital channels.

····Adapt messaging to suit different products, target audiences, and digital channels.Adapt messaging to suit different products, target audiences, and digital channels.Adapt messaging to suit different products, target audiences, and digital channels.

· Apply storytelling principles to produce compelling and conversion-driven content.

····Apply storytelling principles to produce compelling and conversion-driven content.Apply storytelling principles to produce compelling and conversion-driven content.Apply storytelling principles to produce compelling and conversion-driven content.

2. Digital Campaign Management

2. Digital Campaign Management2. Digital Campaign Management2. Digital Campaign Management

· Plan, execute, and manage integrated digital marketing campaigns aligned with business objectives.

····Plan, execute, and manage integrated digital marketing campaigns aligned with business objectives.Plan, execute, and manage integrated digital marketing campaigns aligned with business objectives.Plan, execute, and manage integrated digital marketing campaigns aligned with business objectives.

· Collaborate with internal teams to ensure timely and effective campaign roll outs.

····Collaborate with internal teams to ensure timely and effective campaign roll outs.Collaborate with internal teams to ensure timely and effective campaign roll outs.Collaborate with internal teams to ensure timely and effective campaign roll outs.

· Monitor campaign performance and optimize content to improve engagement and ROI.

····Monitor campaign performance and optimize content to improve engagement and ROI.Monitor campaign performance and optimize content to improve engagement and ROI.Monitor campaign performance and optimize content to improve engagement and ROI.

· Conduct social listening to identify trends, audience sentiment, and opportunities.

····Conduct social listening to identify trends, audience sentiment, and opportunities.Conduct social listening to identify trends, audience sentiment, and opportunities.Conduct social listening to identify trends, audience sentiment, and opportunities.

3. Strategy, Analytics & Optimization

3. Strategy, Analytics & Optimization3. Strategy, Analytics & Optimization3. Strategy, Analytics & Optimization

· Develop data-driven content and campaign strategies.

····Develop data-driven content and campaign strategies.Develop data-driven content and campaign strategies.Develop data-driven content and campaign strategies.

· Track, analyze, and report campaign performance using tools such as Google Analytics and social media insights.

····Track, analyze, and report campaign performance using tools such as Google Analytics and social media insights.Track, analyze, and report campaign performance using tools such as Google Analytics and social media insights.Track, analyze, and report campaign performance using tools such as Google Analytics and social media insights.

· Translate data into actionable insights and continuous improvement plans.

····Translate data into actionable insights and continuous improvement plans.Translate data into actionable insights and continuous improvement plans.Translate data into actionable insights and continuous improvement plans.

· Stay updated with digital marketing trends, tools, and best practices to maintain competitiveness

····Stay updated with digital marketing trends, tools, and best practices to maintain competitivenessStay updated with digital marketing trends, tools, and best practices to maintain competitivenessStay updated with digital marketing trends, tools, and best practices to maintain competitiveness