Barracuda Networks Inc. Careers - Brand Program Specialist

Barracuda Networks Inc. Careers { "@context": "http://schema.org", "@type": "JobPosting", "datePosted": "2026-08-17", "description": "

Req ID: 7-0392

\u00A0

Come join our passionate team! Barracuda is a leading cybersecurity company providing complete protection against complex threats. Our platform protects email, data, applications, and networks with innovative solutions, and a managed XDR service, to strengthen cyber resilience. Hundreds of thousands of IT professionals and managed service providers worldwide trust us to protect and support them with solutions that are easy to buy, deploy, and use.

We know a diverse workforce adds to our collective value and strength as an organization.\u00A0 Barracuda Networks is proud to be an Equal Opportunity Employer, committed to equal employment opportunity and equitable compensation regardless of race, gender, religion, sex, sexual orientation, national origin, or disability.

Envision yourself at Barracuda\u00A0

\u00A0We are seeking a\u00A0Brand Program\u00A0Specialist\u00A0to\u00A0help the team\u00A0deliver\u00A0brand initiatives\u00A0that differentiate our brand and drive awareness,\u00A0consideration\u00A0and pipeline generation.\u00A0\u00A0In this role, you will work on\u00A0brand campaigns,\u00A0integrated marketing campaigns,\u00A0product/feature\u00A0naming\u00A0,\u00A0brand\u00A0identity\u00A0and brand architecture across\u00A0all business functions globally

What you\u2019ll be working on \u00A0

• Brand Campaign and Brand Identity Project\u00A0Management:\u00A0\u00A0

• • Ensure flawless\u00A0campaign execution\u00A0for\u00A0brand campaigns\u00A0across various channels, including digital, print, OOH, social media, audio.\u00A0\u00A0

• • Assist\u00A0in the development of campaign briefs.\u00A0\u00A0

• • Ensure the internal creative team and/or agency partners have ample notice of creative requirements for project completion and equip them with materials/assets necessary for campaign success.\u00A0

• • Report on progress towards KPIs, flag challenges,\u00A0anticipate\u00A0bottlenecks\u00A0and provide escalation\u00A0management,\u00A0for multiple projects simultaneously.\u00A0

• • Determine\u00A0where\u00A0additional\u00A0cross-functional resources are needed and use collaboration\u00A0skills\u00A0to deliver results.\u00A0

• • Facilitate team meetings (i.e.\u00A0kick-offs, status, internal/client reviews, etc.), and\u00A0communicate action steps to ensure clarity and progress to\u00A0goals.\u00A0

• • Manage campaign timelines with the internal creative team and agency partners.\u00A0

• • Establish and\u00A0maintain\u00A0clear and regular communications and status updates\u00A0among team members,\u00A0stakeholders\u00A0and management.\u00A0

• • Work with\u00A0product marketing\u00A0and our customer community leads\u00A0to source\u00A0data\u00A0that can be\u00A0leveraged\u00A0for brand campaigns.\u00A0\u00A0

• Brand Education:\u00A0

  • Develop plans to educate employees on the brand and ensure ongoing education as elements of the brand evolve.\u00A0\u00A0

• Drive Consistency of Brand Application Across\u00A0the Organization:\u00A0

  • Work closely with internal teams such as channel marketing, product marketing, comms, product development, and sales to ensure alignment and integration of the brand identity into all aspects of the business.\u00A0\u00A0\u00A0

• Competitive\u00A0Analysis:\u00A0

  • Conduct competitor analysis to inform brand strategy and creative and identify opportunities for differentiation and growth.\u00A0

• Customer/Prospect/Partner Research:\u00A0

  • Work with customer community, partner leads and product marketing team to assist and conduct research on product names, brand campaign creative, etc.\u00A0

• Budget Management:\u00A0

  • Initiate vendor paperwork (NDAs, POs, SoWs, etc) and track budgets for brand initiatives, ensuring leadership has regular visibility into actuals vs. forecasts.\u00A0\u00A0

• Performance Tracking:\u00A0

  • Collaborate with marketing ops to ensure weekly reporting on campaign performance to senior management.\u00A0

• Brand Compliance:\u00A0

  • Ensure compliance with brand standards and legal requirements in all brand communications, naming projects and initiatives.\u00A0

What you bring to the role\u00A0

• 5+ years of experience managing branding, advertising or marketing projects.\u00A0

• Experience in\u00A0advertising,\u00A0brand\u00A0management\u00A0or related roles, with\u00A0a track record\u00A0of successfully developing and implementing brand identity initiatives and brand campaigns.\u00A0

• Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.\u00A0

• Analytical mindset with the ability to interpret data and metrics to drive decision-making.\u00A0

• Strong project management skills, with the ability to prioritize tasks,\u00A0manage multiple projects\u00A0simultaneously\u00A0and strong attention to detail.\u00A0

• Creative thinking and problem-solving abilities.\u00A0

• Flexible and able to adapt to change.\u00A0

• Proficiency\u00A0in relevant software and tools, such as\u00A0Salesforce,\u00A0Netsuite\u00A0and\u00A0Microsoft Office.\u00A0
  
  

\u00A0What you\u2019ll get from us

A team where you can voice your opinion, make an impact, and where you and your experience are valued. Internal mobility \u2013 there are opportunities for cross training and the ability to attain your next career step within Barracuda.\u00A0

• Equity, in the form of non-qualifying options
• Career-growth opportunities
• High-quality health benefits
• Retirement Plan with employer match
• Flexible Time Off and Paid Time Off benefits
• Volunteer opportunities

\u00A0

\u00A0#LI-Remote

\u00A0

", "hiringOrganization": "Barracuda Networks Inc.", "industry": "Marketing", "identifier": "otOEAfwf", "jobLocation": [ { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Alpharetta", "addressRegion": "Georgia", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Ann Arbor", "addressRegion": "Michigan", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Indianapolis", "addressRegion": "Indiana", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } } ], "title": "Brand Program Specialist", "baseSalary": { "@type": "MonetaryAmount", "currency": "", "value": { "@type": "QuantitativeValue", "minValue": "", "maxValue": "", "unitText": "" } } } Brand Program Specialist Marketing Alpharetta, Georgia Ann Arbor, Michigan Pennsylvania Ohio Georgia Indianapolis, Indiana Texas Apply Req ID: 7-0392 Come join our passionate team! Barracuda is a leading cybersecurity company providing complete protection against complex threats. Our platform protects email, data, applications, and networks with innovative solutions, and a managed XDR service, to strengthen cyber resilience. Hundreds of thousands of IT professionals and managed service providers worldwide trust us to protect and support them with solutions that are easy to buy, deploy, and use.We know a diverse workforce adds to our collective value and strength as an organization. Barracuda Networks is proud to be an Equal Opportunity Employer, committed to equal employment opportunity and equitable compensation regardless of race, gender, religion, sex, sexual orientation, national origin, or disability.Envision yourself at Barracuda We are seeking a Brand Program Specialist to help the team deliver brand initiatives that differentiate our brand and drive awareness, consideration and pipeline generation. In this role, you will work on brand campaigns, integrated marketing campaigns, product/feature naming , brand identity and brand architecture across all business functions globallyWhat you’ll be working on Brand Campaign and Brand Identity Project Management: Ensure flawless campaign execution for brand campaigns across various channels, including digital, print, OOH, social media, audio. Assist in the development of campaign briefs. Ensure the internal creative team and/or agency partners have ample notice of creative requirements for project completion and equip them with materials/assets necessary for campaign success. Report on progress towards KPIs, flag challenges, anticipate bottlenecks and provide escalation management, for multiple projects simultaneously. Determine where additional cross-functional resources are needed and use collaboration skills to deliver results. Facilitate team meetings (i.e. kick-offs, status, internal/client reviews, etc.), and communicate action steps to ensure clarity and progress to goals. Manage campaign timelines with the internal creative team and agency partners. Establish and maintain clear and regular communications and status updates among team members, stakeholders and management. Work with product marketing and our customer community leads to source data that can be leveraged for brand campaigns. Brand Education: Develop plans to educate employees on the brand and ensure ongoing education as elements of the brand evolve. Drive Consistency of Brand Application Across the Organization: Work closely with internal teams such as channel marketing, product marketing, comms, product development, and sales to ensure alignment and integration of the brand identity into all aspects of the business. Competitive Analysis: Conduct competitor analysis to inform brand strategy and creative and identify opportunities for differentiation and growth. Customer/Prospect/Partner Research: Work with customer community, partner leads and product marketing team to assist and conduct research on product names, brand campaign creative, etc. Budget Management: Initiate vendor paperwork (NDAs, POs, SoWs, etc) and track budgets for brand initiatives, ensuring leadership has regular visibility into actuals vs. forecasts. Performance Tracking: Collaborate with marketing ops to ensure weekly reporting on campaign performance to senior management. Brand Compliance: Ensure compliance with brand standards and legal requirements in all brand communications, naming projects and initiatives. What you bring to the role 5+ years of experience managing branding, advertising or marketing projects. Experience in advertising, brand management or related roles, with a track record of successfully developing and implementing brand identity initiatives and brand campaigns. Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams. Analytical mindset with the ability to interpret data and metrics to drive decision-making. Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously and strong attention to detail. Creative thinking and problem-solving abilities. Flexible and able to adapt to change. Proficiency in relevant software and tools, such as Salesforce, Netsuite and Microsoft Office. What you’ll get from usA team where you can voice your opinion, make an impact, and where you and your experience are valued. Internal mobility – there are opportunities for cross training and the ability to attain your next career step within Barracuda. Equity, in the form of non-qualifying optionsCareer-growth opportunitiesHigh-quality health benefitsRetirement Plan with employer matchFlexible Time Off and Paid Time Off benefitsVolunteer opportunities #LI-Remote Apply Apply Later ← Back to Current Openings Share lang: en_US Share LinkedIn Facebook Twitter Email Powered by Jobvite

Barracuda Networks Inc. Careers { "@context": "http://schema.org", "@type": "JobPosting", "datePosted": "2026-08-17", "description": "

Req ID: 7-0392

\u00A0

Come join our passionate team! Barracuda is a leading cybersecurity company providing complete protection against complex threats. Our platform protects email, data, applications, and networks with innovative solutions, and a managed XDR service, to strengthen cyber resilience. Hundreds of thousands of IT professionals and managed service providers worldwide trust us to protect and support them with solutions that are easy to buy, deploy, and use.

We know a diverse workforce adds to our collective value and strength as an organization.\u00A0 Barracuda Networks is proud to be an Equal Opportunity Employer, committed to equal employment opportunity and equitable compensation regardless of race, gender, religion, sex, sexual orientation, national origin, or disability.

Envision yourself at Barracuda\u00A0

\u00A0We are seeking a\u00A0Brand Program\u00A0Specialist\u00A0to\u00A0help the team\u00A0deliver\u00A0brand initiatives\u00A0that differentiate our brand and drive awareness,\u00A0consideration\u00A0and pipeline generation.\u00A0\u00A0In this role, you will work on\u00A0brand campaigns,\u00A0integrated marketing campaigns,\u00A0product/feature\u00A0naming\u00A0,\u00A0brand\u00A0identity\u00A0and brand architecture across\u00A0all business functions globally

What you\u2019ll be working on \u00A0

• Brand Campaign and Brand Identity Project\u00A0Management:\u00A0\u00A0

• • Ensure flawless\u00A0campaign execution\u00A0for\u00A0brand campaigns\u00A0across various channels, including digital, print, OOH, social media, audio.\u00A0\u00A0

• • Assist\u00A0in the development of campaign briefs.\u00A0\u00A0

• • Ensure the internal creative team and/or agency partners have ample notice of creative requirements for project completion and equip them with materials/assets necessary for campaign success.\u00A0

• • Report on progress towards KPIs, flag challenges,\u00A0anticipate\u00A0bottlenecks\u00A0and provide escalation\u00A0management,\u00A0for multiple projects simultaneously.\u00A0

• • Determine\u00A0where\u00A0additional\u00A0cross-functional resources are needed and use collaboration\u00A0skills\u00A0to deliver results.\u00A0

• • Facilitate team meetings (i.e.\u00A0kick-offs, status, internal/client reviews, etc.), and\u00A0communicate action steps to ensure clarity and progress to\u00A0goals.\u00A0

• • Manage campaign timelines with the internal creative team and agency partners.\u00A0

• • Establish and\u00A0maintain\u00A0clear and regular communications and status updates\u00A0among team members,\u00A0stakeholders\u00A0and management.\u00A0

• • Work with\u00A0product marketing\u00A0and our customer community leads\u00A0to source\u00A0data\u00A0that can be\u00A0leveraged\u00A0for brand campaigns.\u00A0\u00A0

• Brand Education:\u00A0

  • Develop plans to educate employees on the brand and ensure ongoing education as elements of the brand evolve.\u00A0\u00A0

• Drive Consistency of Brand Application Across\u00A0the Organization:\u00A0

  • Work closely with internal teams such as channel marketing, product marketing, comms, product development, and sales to ensure alignment and integration of the brand identity into all aspects of the business.\u00A0\u00A0\u00A0

• Competitive\u00A0Analysis:\u00A0

  • Conduct competitor analysis to inform brand strategy and creative and identify opportunities for differentiation and growth.\u00A0

• Customer/Prospect/Partner Research:\u00A0

  • Work with customer community, partner leads and product marketing team to assist and conduct research on product names, brand campaign creative, etc.\u00A0

• Budget Management:\u00A0

  • Initiate vendor paperwork (NDAs, POs, SoWs, etc) and track budgets for brand initiatives, ensuring leadership has regular visibility into actuals vs. forecasts.\u00A0\u00A0

• Performance Tracking:\u00A0

  • Collaborate with marketing ops to ensure weekly reporting on campaign performance to senior management.\u00A0

• Brand Compliance:\u00A0

  • Ensure compliance with brand standards and legal requirements in all brand communications, naming projects and initiatives.\u00A0

What you bring to the role\u00A0

• 5+ years of experience managing branding, advertising or marketing projects.\u00A0

• Experience in\u00A0advertising,\u00A0brand\u00A0management\u00A0or related roles, with\u00A0a track record\u00A0of successfully developing and implementing brand identity initiatives and brand campaigns.\u00A0

• Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.\u00A0

• Analytical mindset with the ability to interpret data and metrics to drive decision-making.\u00A0

• Strong project management skills, with the ability to prioritize tasks,\u00A0manage multiple projects\u00A0simultaneously\u00A0and strong attention to detail.\u00A0

• Creative thinking and problem-solving abilities.\u00A0

• Flexible and able to adapt to change.\u00A0

• Proficiency\u00A0in relevant software and tools, such as\u00A0Salesforce,\u00A0Netsuite\u00A0and\u00A0Microsoft Office.\u00A0
  
  

\u00A0What you\u2019ll get from us

A team where you can voice your opinion, make an impact, and where you and your experience are valued. Internal mobility \u2013 there are opportunities for cross training and the ability to attain your next career step within Barracuda.\u00A0

• Equity, in the form of non-qualifying options
• Career-growth opportunities
• High-quality health benefits
• Retirement Plan with employer match
• Flexible Time Off and Paid Time Off benefits
• Volunteer opportunities

\u00A0

\u00A0#LI-Remote

\u00A0

", "hiringOrganization": "Barracuda Networks Inc.", "industry": "Marketing", "identifier": "otOEAfwf", "jobLocation": [ { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Alpharetta", "addressRegion": "Georgia", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Ann Arbor", "addressRegion": "Michigan", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Indianapolis", "addressRegion": "Indiana", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } } ], "title": "Brand Program Specialist", "baseSalary": { "@type": "MonetaryAmount", "currency": "", "value": { "@type": "QuantitativeValue", "minValue": "", "maxValue": "", "unitText": "" } } } Brand Program Specialist Marketing Alpharetta, Georgia Ann Arbor, Michigan Pennsylvania Ohio Georgia Indianapolis, Indiana Texas Apply Req ID: 7-0392 Come join our passionate team! Barracuda is a leading cybersecurity company providing complete protection against complex threats. Our platform protects email, data, applications, and networks with innovative solutions, and a managed XDR service, to strengthen cyber resilience. Hundreds of thousands of IT professionals and managed service providers worldwide trust us to protect and support them with solutions that are easy to buy, deploy, and use.We know a diverse workforce adds to our collective value and strength as an organization. Barracuda Networks is proud to be an Equal Opportunity Employer, committed to equal employment opportunity and equitable compensation regardless of race, gender, religion, sex, sexual orientation, national origin, or disability.Envision yourself at Barracuda We are seeking a Brand Program Specialist to help the team deliver brand initiatives that differentiate our brand and drive awareness, consideration and pipeline generation. In this role, you will work on brand campaigns, integrated marketing campaigns, product/feature naming , brand identity and brand architecture across all business functions globallyWhat you’ll be working on Brand Campaign and Brand Identity Project Management: Ensure flawless campaign execution for brand campaigns across various channels, including digital, print, OOH, social media, audio. Assist in the development of campaign briefs. Ensure the internal creative team and/or agency partners have ample notice of creative requirements for project completion and equip them with materials/assets necessary for campaign success. Report on progress towards KPIs, flag challenges, anticipate bottlenecks and provide escalation management, for multiple projects simultaneously. Determine where additional cross-functional resources are needed and use collaboration skills to deliver results. Facilitate team meetings (i.e. kick-offs, status, internal/client reviews, etc.), and communicate action steps to ensure clarity and progress to goals. Manage campaign timelines with the internal creative team and agency partners. Establish and maintain clear and regular communications and status updates among team members, stakeholders and management. Work with product marketing and our customer community leads to source data that can be leveraged for brand campaigns. Brand Education: Develop plans to educate employees on the brand and ensure ongoing education as elements of the brand evolve. Drive Consistency of Brand Application Across the Organization: Work closely with internal teams such as channel marketing, product marketing, comms, product development, and sales to ensure alignment and integration of the brand identity into all aspects of the business. Competitive Analysis: Conduct competitor analysis to inform brand strategy and creative and identify opportunities for differentiation and growth. Customer/Prospect/Partner Research: Work with customer community, partner leads and product marketing team to assist and conduct research on product names, brand campaign creative, etc. Budget Management: Initiate vendor paperwork (NDAs, POs, SoWs, etc) and track budgets for brand initiatives, ensuring leadership has regular visibility into actuals vs. forecasts. Performance Tracking: Collaborate with marketing ops to ensure weekly reporting on campaign performance to senior management. Brand Compliance: Ensure compliance with brand standards and legal requirements in all brand communications, naming projects and initiatives. What you bring to the role 5+ years of experience managing branding, advertising or marketing projects. Experience in advertising, brand management or related roles, with a track record of successfully developing and implementing brand identity initiatives and brand campaigns. Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams. Analytical mindset with the ability to interpret data and metrics to drive decision-making. Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously and strong attention to detail. Creative thinking and problem-solving abilities. Flexible and able to adapt to change. Proficiency in relevant software and tools, such as Salesforce, Netsuite and Microsoft Office. What you’ll get from usA team where you can voice your opinion, make an impact, and where you and your experience are valued. Internal mobility – there are opportunities for cross training and the ability to attain your next career step within Barracuda. Equity, in the form of non-qualifying optionsCareer-growth opportunitiesHigh-quality health benefitsRetirement Plan with employer matchFlexible Time Off and Paid Time Off benefitsVolunteer opportunities #LI-Remote Apply Apply Later ← Back to Current Openings Share lang: en_US Share LinkedIn Facebook Twitter Email Powered by Jobvite

Barracuda Networks Inc. Careers { "@context": "http://schema.org", "@type": "JobPosting", "datePosted": "2026-08-17", "description": "

Req ID: 7-0392

\u00A0

Come join our passionate team! Barracuda is a leading cybersecurity company providing complete protection against complex threats. Our platform protects email, data, applications, and networks with innovative solutions, and a managed XDR service, to strengthen cyber resilience. Hundreds of thousands of IT professionals and managed service providers worldwide trust us to protect and support them with solutions that are easy to buy, deploy, and use.

We know a diverse workforce adds to our collective value and strength as an organization.\u00A0 Barracuda Networks is proud to be an Equal Opportunity Employer, committed to equal employment opportunity and equitable compensation regardless of race, gender, religion, sex, sexual orientation, national origin, or disability.

Envision yourself at Barracuda\u00A0

\u00A0We are seeking a\u00A0Brand Program\u00A0Specialist\u00A0to\u00A0help the team\u00A0deliver\u00A0brand initiatives\u00A0that differentiate our brand and drive awareness,\u00A0consideration\u00A0and pipeline generation.\u00A0\u00A0In this role, you will work on\u00A0brand campaigns,\u00A0integrated marketing campaigns,\u00A0product/feature\u00A0naming\u00A0,\u00A0brand\u00A0identity\u00A0and brand architecture across\u00A0all business functions globally

What you\u2019ll be working on \u00A0

• Brand Campaign and Brand Identity Project\u00A0Management:\u00A0\u00A0

• • Ensure flawless\u00A0campaign execution\u00A0for\u00A0brand campaigns\u00A0across various channels, including digital, print, OOH, social media, audio.\u00A0\u00A0

• • Assist\u00A0in the development of campaign briefs.\u00A0\u00A0

• • Ensure the internal creative team and/or agency partners have ample notice of creative requirements for project completion and equip them with materials/assets necessary for campaign success.\u00A0

• • Report on progress towards KPIs, flag challenges,\u00A0anticipate\u00A0bottlenecks\u00A0and provide escalation\u00A0management,\u00A0for multiple projects simultaneously.\u00A0

• • Determine\u00A0where\u00A0additional\u00A0cross-functional resources are needed and use collaboration\u00A0skills\u00A0to deliver results.\u00A0

• • Facilitate team meetings (i.e.\u00A0kick-offs, status, internal/client reviews, etc.), and\u00A0communicate action steps to ensure clarity and progress to\u00A0goals.\u00A0

• • Manage campaign timelines with the internal creative team and agency partners.\u00A0

• • Establish and\u00A0maintain\u00A0clear and regular communications and status updates\u00A0among team members,\u00A0stakeholders\u00A0and management.\u00A0

• • Work with\u00A0product marketing\u00A0and our customer community leads\u00A0to source\u00A0data\u00A0that can be\u00A0leveraged\u00A0for brand campaigns.\u00A0\u00A0

• Brand Education:\u00A0

  • Develop plans to educate employees on the brand and ensure ongoing education as elements of the brand evolve.\u00A0\u00A0

• Drive Consistency of Brand Application Across\u00A0the Organization:\u00A0

  • Work closely with internal teams such as channel marketing, product marketing, comms, product development, and sales to ensure alignment and integration of the brand identity into all aspects of the business.\u00A0\u00A0\u00A0

• Competitive\u00A0Analysis:\u00A0

  • Conduct competitor analysis to inform brand strategy and creative and identify opportunities for differentiation and growth.\u00A0

• Customer/Prospect/Partner Research:\u00A0

  • Work with customer community, partner leads and product marketing team to assist and conduct research on product names, brand campaign creative, etc.\u00A0

• Budget Management:\u00A0

  • Initiate vendor paperwork (NDAs, POs, SoWs, etc) and track budgets for brand initiatives, ensuring leadership has regular visibility into actuals vs. forecasts.\u00A0\u00A0

• Performance Tracking:\u00A0

  • Collaborate with marketing ops to ensure weekly reporting on campaign performance to senior management.\u00A0

• Brand Compliance:\u00A0

  • Ensure compliance with brand standards and legal requirements in all brand communications, naming projects and initiatives.\u00A0

What you bring to the role\u00A0

• 5+ years of experience managing branding, advertising or marketing projects.\u00A0

• Experience in\u00A0advertising,\u00A0brand\u00A0management\u00A0or related roles, with\u00A0a track record\u00A0of successfully developing and implementing brand identity initiatives and brand campaigns.\u00A0

• Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.\u00A0

• Analytical mindset with the ability to interpret data and metrics to drive decision-making.\u00A0

• Strong project management skills, with the ability to prioritize tasks,\u00A0manage multiple projects\u00A0simultaneously\u00A0and strong attention to detail.\u00A0

• Creative thinking and problem-solving abilities.\u00A0

• Flexible and able to adapt to change.\u00A0

• Proficiency\u00A0in relevant software and tools, such as\u00A0Salesforce,\u00A0Netsuite\u00A0and\u00A0Microsoft Office.\u00A0
  
  

\u00A0What you\u2019ll get from us

A team where you can voice your opinion, make an impact, and where you and your experience are valued. Internal mobility \u2013 there are opportunities for cross training and the ability to attain your next career step within Barracuda.\u00A0

• Equity, in the form of non-qualifying options
• Career-growth opportunities
• High-quality health benefits
• Retirement Plan with employer match
• Flexible Time Off and Paid Time Off benefits
• Volunteer opportunities

\u00A0

\u00A0#LI-Remote

\u00A0

", "hiringOrganization": "Barracuda Networks Inc.", "industry": "Marketing", "identifier": "otOEAfwf", "jobLocation": [ { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Alpharetta", "addressRegion": "Georgia", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Ann Arbor", "addressRegion": "Michigan", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Indianapolis", "addressRegion": "Indiana", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } } ], "title": "Brand Program Specialist", "baseSalary": { "@type": "MonetaryAmount", "currency": "", "value": { "@type": "QuantitativeValue", "minValue": "", "maxValue": "", "unitText": "" } } } Brand Program Specialist Marketing Alpharetta, Georgia Ann Arbor, Michigan Pennsylvania Ohio Georgia Indianapolis, Indiana Texas Apply Req ID: 7-0392 Come join our passionate team! Barracuda is a leading cybersecurity company providing complete protection against complex threats. Our platform protects email, data, applications, and networks with innovative solutions, and a managed XDR service, to strengthen cyber resilience. Hundreds of thousands of IT professionals and managed service providers worldwide trust us to protect and support them with solutions that are easy to buy, deploy, and use.We know a diverse workforce adds to our collective value and strength as an organization. Barracuda Networks is proud to be an Equal Opportunity Employer, committed to equal employment opportunity and equitable compensation regardless of race, gender, religion, sex, sexual orientation, national origin, or disability.Envision yourself at Barracuda We are seeking a Brand Program Specialist to help the team deliver brand initiatives that differentiate our brand and drive awareness, consideration and pipeline generation. In this role, you will work on brand campaigns, integrated marketing campaigns, product/feature naming , brand identity and brand architecture across all business functions globallyWhat you’ll be working on Brand Campaign and Brand Identity Project Management: Ensure flawless campaign execution for brand campaigns across various channels, including digital, print, OOH, social media, audio. Assist in the development of campaign briefs. Ensure the internal creative team and/or agency partners have ample notice of creative requirements for project completion and equip them with materials/assets necessary for campaign success. Report on progress towards KPIs, flag challenges, anticipate bottlenecks and provide escalation management, for multiple projects simultaneously. Determine where additional cross-functional resources are needed and use collaboration skills to deliver results. Facilitate team meetings (i.e. kick-offs, status, internal/client reviews, etc.), and communicate action steps to ensure clarity and progress to goals. Manage campaign timelines with the internal creative team and agency partners. Establish and maintain clear and regular communications and status updates among team members, stakeholders and management. Work with product marketing and our customer community leads to source data that can be leveraged for brand campaigns. Brand Education: Develop plans to educate employees on the brand and ensure ongoing education as elements of the brand evolve. Drive Consistency of Brand Application Across the Organization: Work closely with internal teams such as channel marketing, product marketing, comms, product development, and sales to ensure alignment and integration of the brand identity into all aspects of the business. Competitive Analysis: Conduct competitor analysis to inform brand strategy and creative and identify opportunities for differentiation and growth. Customer/Prospect/Partner Research: Work with customer community, partner leads and product marketing team to assist and conduct research on product names, brand campaign creative, etc. Budget Management: Initiate vendor paperwork (NDAs, POs, SoWs, etc) and track budgets for brand initiatives, ensuring leadership has regular visibility into actuals vs. forecasts. Performance Tracking: Collaborate with marketing ops to ensure weekly reporting on campaign performance to senior management. Brand Compliance: Ensure compliance with brand standards and legal requirements in all brand communications, naming projects and initiatives. What you bring to the role 5+ years of experience managing branding, advertising or marketing projects. Experience in advertising, brand management or related roles, with a track record of successfully developing and implementing brand identity initiatives and brand campaigns. Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams. Analytical mindset with the ability to interpret data and metrics to drive decision-making. Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously and strong attention to detail. Creative thinking and problem-solving abilities. Flexible and able to adapt to change. Proficiency in relevant software and tools, such as Salesforce, Netsuite and Microsoft Office. What you’ll get from usA team where you can voice your opinion, make an impact, and where you and your experience are valued. Internal mobility – there are opportunities for cross training and the ability to attain your next career step within Barracuda. Equity, in the form of non-qualifying optionsCareer-growth opportunitiesHigh-quality health benefitsRetirement Plan with employer matchFlexible Time Off and Paid Time Off benefitsVolunteer opportunities #LI-Remote Apply Apply Later ← Back to Current Openings Share lang: en_US Share LinkedIn Facebook Twitter Email Powered by Jobvite

{ "@context": "http://schema.org", "@type": "JobPosting", "datePosted": "2026-08-17", "description": "

Req ID: 7-0392

\u00A0

Come join our passionate team! Barracuda is a leading cybersecurity company providing complete protection against complex threats. Our platform protects email, data, applications, and networks with innovative solutions, and a managed XDR service, to strengthen cyber resilience. Hundreds of thousands of IT professionals and managed service providers worldwide trust us to protect and support them with solutions that are easy to buy, deploy, and use.

We know a diverse workforce adds to our collective value and strength as an organization.\u00A0 Barracuda Networks is proud to be an Equal Opportunity Employer, committed to equal employment opportunity and equitable compensation regardless of race, gender, religion, sex, sexual orientation, national origin, or disability.

Envision yourself at Barracuda\u00A0

\u00A0We are seeking a\u00A0Brand Program\u00A0Specialist\u00A0to\u00A0help the team\u00A0deliver\u00A0brand initiatives\u00A0that differentiate our brand and drive awareness,\u00A0consideration\u00A0and pipeline generation.\u00A0\u00A0In this role, you will work on\u00A0brand campaigns,\u00A0integrated marketing campaigns,\u00A0product/feature\u00A0naming\u00A0,\u00A0brand\u00A0identity\u00A0and brand architecture across\u00A0all business functions globally

What you\u2019ll be working on \u00A0

• Brand Campaign and Brand Identity Project\u00A0Management:\u00A0\u00A0

• • Ensure flawless\u00A0campaign execution\u00A0for\u00A0brand campaigns\u00A0across various channels, including digital, print, OOH, social media, audio.\u00A0\u00A0

• • Assist\u00A0in the development of campaign briefs.\u00A0\u00A0

• • Ensure the internal creative team and/or agency partners have ample notice of creative requirements for project completion and equip them with materials/assets necessary for campaign success.\u00A0

• • Report on progress towards KPIs, flag challenges,\u00A0anticipate\u00A0bottlenecks\u00A0and provide escalation\u00A0management,\u00A0for multiple projects simultaneously.\u00A0

• • Determine\u00A0where\u00A0additional\u00A0cross-functional resources are needed and use collaboration\u00A0skills\u00A0to deliver results.\u00A0

• • Facilitate team meetings (i.e.\u00A0kick-offs, status, internal/client reviews, etc.), and\u00A0communicate action steps to ensure clarity and progress to\u00A0goals.\u00A0

• • Manage campaign timelines with the internal creative team and agency partners.\u00A0

• • Establish and\u00A0maintain\u00A0clear and regular communications and status updates\u00A0among team members,\u00A0stakeholders\u00A0and management.\u00A0

• • Work with\u00A0product marketing\u00A0and our customer community leads\u00A0to source\u00A0data\u00A0that can be\u00A0leveraged\u00A0for brand campaigns.\u00A0\u00A0

• Brand Education:\u00A0

  • Develop plans to educate employees on the brand and ensure ongoing education as elements of the brand evolve.\u00A0\u00A0

• Drive Consistency of Brand Application Across\u00A0the Organization:\u00A0

  • Work closely with internal teams such as channel marketing, product marketing, comms, product development, and sales to ensure alignment and integration of the brand identity into all aspects of the business.\u00A0\u00A0\u00A0

• Competitive\u00A0Analysis:\u00A0

  • Conduct competitor analysis to inform brand strategy and creative and identify opportunities for differentiation and growth.\u00A0

• Customer/Prospect/Partner Research:\u00A0

  • Work with customer community, partner leads and product marketing team to assist and conduct research on product names, brand campaign creative, etc.\u00A0

• Budget Management:\u00A0

  • Initiate vendor paperwork (NDAs, POs, SoWs, etc) and track budgets for brand initiatives, ensuring leadership has regular visibility into actuals vs. forecasts.\u00A0\u00A0

• Performance Tracking:\u00A0

  • Collaborate with marketing ops to ensure weekly reporting on campaign performance to senior management.\u00A0

• Brand Compliance:\u00A0

  • Ensure compliance with brand standards and legal requirements in all brand communications, naming projects and initiatives.\u00A0

What you bring to the role\u00A0

• 5+ years of experience managing branding, advertising or marketing projects.\u00A0

• Experience in\u00A0advertising,\u00A0brand\u00A0management\u00A0or related roles, with\u00A0a track record\u00A0of successfully developing and implementing brand identity initiatives and brand campaigns.\u00A0

• Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.\u00A0

• Analytical mindset with the ability to interpret data and metrics to drive decision-making.\u00A0

• Strong project management skills, with the ability to prioritize tasks,\u00A0manage multiple projects\u00A0simultaneously\u00A0and strong attention to detail.\u00A0

• Creative thinking and problem-solving abilities.\u00A0

• Flexible and able to adapt to change.\u00A0

• Proficiency\u00A0in relevant software and tools, such as\u00A0Salesforce,\u00A0Netsuite\u00A0and\u00A0Microsoft Office.\u00A0
  
  

\u00A0What you\u2019ll get from us

A team where you can voice your opinion, make an impact, and where you and your experience are valued. Internal mobility \u2013 there are opportunities for cross training and the ability to attain your next career step within Barracuda.\u00A0

• Equity, in the form of non-qualifying options
• Career-growth opportunities
• High-quality health benefits
• Retirement Plan with employer match
• Flexible Time Off and Paid Time Off benefits
• Volunteer opportunities

\u00A0

\u00A0#LI-Remote

\u00A0

", "hiringOrganization": "Barracuda Networks Inc.", "industry": "Marketing", "identifier": "otOEAfwf", "jobLocation": [ { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Alpharetta", "addressRegion": "Georgia", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Ann Arbor", "addressRegion": "Michigan", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Indianapolis", "addressRegion": "Indiana", "addressCountry": "United States" } }, { "@type": "Place", "address": { "@type": "PostalAddress", "addressCountry": "United States" } } ], "title": "Brand Program Specialist", "baseSalary": { "@type": "MonetaryAmount", "currency": "", "value": { "@type": "QuantitativeValue", "minValue": "", "maxValue": "", "unitText": "" } } } Brand Program Specialist Marketing Alpharetta, Georgia Ann Arbor, Michigan Pennsylvania Ohio Georgia Indianapolis, Indiana Texas Apply Req ID: 7-0392 Come join our passionate team! Barracuda is a leading cybersecurity company providing complete protection against complex threats. Our platform protects email, data, applications, and networks with innovative solutions, and a managed XDR service, to strengthen cyber resilience. Hundreds of thousands of IT professionals and managed service providers worldwide trust us to protect and support them with solutions that are easy to buy, deploy, and use.We know a diverse workforce adds to our collective value and strength as an organization. Barracuda Networks is proud to be an Equal Opportunity Employer, committed to equal employment opportunity and equitable compensation regardless of race, gender, religion, sex, sexual orientation, national origin, or disability.Envision yourself at Barracuda We are seeking a Brand Program Specialist to help the team deliver brand initiatives that differentiate our brand and drive awareness, consideration and pipeline generation. In this role, you will work on brand campaigns, integrated marketing campaigns, product/feature naming , brand identity and brand architecture across all business functions globallyWhat you’ll be working on Brand Campaign and Brand Identity Project Management: Ensure flawless campaign execution for brand campaigns across various channels, including digital, print, OOH, social media, audio. Assist in the development of campaign briefs. Ensure the internal creative team and/or agency partners have ample notice of creative requirements for project completion and equip them with materials/assets necessary for campaign success. Report on progress towards KPIs, flag challenges, anticipate bottlenecks and provide escalation management, for multiple projects simultaneously. Determine where additional cross-functional resources are needed and use collaboration skills to deliver results. Facilitate team meetings (i.e. kick-offs, status, internal/client reviews, etc.), and communicate action steps to ensure clarity and progress to goals. Manage campaign timelines with the internal creative team and agency partners. Establish and maintain clear and regular communications and status updates among team members, stakeholders and management. Work with product marketing and our customer community leads to source data that can be leveraged for brand campaigns. Brand Education: Develop plans to educate employees on the brand and ensure ongoing education as elements of the brand evolve. Drive Consistency of Brand Application Across the Organization: Work closely with internal teams such as channel marketing, product marketing, comms, product development, and sales to ensure alignment and integration of the brand identity into all aspects of the business. Competitive Analysis: Conduct competitor analysis to inform brand strategy and creative and identify opportunities for differentiation and growth. Customer/Prospect/Partner Research: Work with customer community, partner leads and product marketing team to assist and conduct research on product names, brand campaign creative, etc. Budget Management: Initiate vendor paperwork (NDAs, POs, SoWs, etc) and track budgets for brand initiatives, ensuring leadership has regular visibility into actuals vs. forecasts. Performance Tracking: Collaborate with marketing ops to ensure weekly reporting on campaign performance to senior management. Brand Compliance: Ensure compliance with brand standards and legal requirements in all brand communications, naming projects and initiatives. What you bring to the role 5+ years of experience managing branding, advertising or marketing projects. Experience in advertising, brand management or related roles, with a track record of successfully developing and implementing brand identity initiatives and brand campaigns. Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams. Analytical mindset with the ability to interpret data and metrics to drive decision-making. Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously and strong attention to detail. Creative thinking and problem-solving abilities. Flexible and able to adapt to change. Proficiency in relevant software and tools, such as Salesforce, Netsuite and Microsoft Office. What you’ll get from usA team where you can voice your opinion, make an impact, and where you and your experience are valued. Internal mobility – there are opportunities for cross training and the ability to attain your next career step within Barracuda. Equity, in the form of non-qualifying optionsCareer-growth opportunitiesHigh-quality health benefitsRetirement Plan with employer matchFlexible Time Off and Paid Time Off benefitsVolunteer opportunities #LI-Remote Apply Apply Later ← Back to Current Openings Share lang: en_US Share LinkedIn Facebook Twitter Email

Brand Program Specialist

Marketing Alpharetta, Georgia Ann Arbor, Michigan Pennsylvania Ohio Georgia Indianapolis, Indiana Texas